With the support of numerous football stars, adidas unveiled the F50 TUNiT at the Centre Conventiones International Barcelona (CCIB). Lionel Messi and other big-name stars from top European leagues built their own F50 football boots on stage from individual components.
For footballers, customizing a football boot from the various individual adidas F50 TUNiT components to meet their own personal requirements now couldn’t be easier. This unique boot is the third generation of the F50 concept and features both outstanding modularity and the innovative and transparent "AllesKlar" ("All Clear") element. Top players from all over the world will be sporting the new F50.8 TUNiT boot on the pitch from 19 February.