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Brazil's football team will no longer wear the country's official shirt with CBF Badge after the Brazilian Football Confederation (CBF) accepted a request from the Brazilian Olympic Committee (COB). 

Brazil's players complained on Saturday after being told they would play the rest of the Olympic games without their traditional badge on their shirts.

The badge, which consists of five stars representing the five World Cups won by Brazil above the letters CBF (Brazilian Football Confederation), has been removed because it contravenes Olympic policy, officials said.

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Following on from its success with the 2006 FIFA World Cup™ Licensing Programme De La Rue Holographics has been reselected to provide a highly secure anti-counterfeit solution to protect FIFA’s official licensed merchandise, including products for the 2010 FIFA World Cup South Africa.

The solution, which will be deployed globally, incorporates an easy to authenticate holographic label and holographic swing tag with SLSNet, an online ordering and tracking system. It will enable FIFA to uphold its brand values and make it easy for football fans to identify original official products.

The new FIFA holograms integrate advanced design techniques with De La Rue’s latest hologram technology. The 2006 FIFA World Cup demonstrated the growth of the brand, reaching out to more than 26 million television fans in 214 countries. A premium portfolio of licensed products with merchandise available all year round through the planned new FIFA Official Stores will further strengthen FIFA’s ties with football fans of all ages.

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Just like every year at the start of the new season Boca’s players received their new home and away kits. It will be worn for the first time this Sunday in the match against Gimnasia y Esgrima de Jujuy.

Nike’s new design incorporates the latest technology, combining for the first time two fabrics that will give the shirt an ultra-light quality, a better fit to the body and will afford easier breathing to its wearer. These technologies are the DYNAMIC-FIT with a pop-corn pattern used at the front of the shirt and a  mesh fabric applied to its back.

The three stars representing the Intercontinental Cups won by the club have been preserved and will appear at the  back side of the neck. Like in previous jerseys the official shirt will feature in its interior the slogan “Every day I love you more”.

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Rangers FC unveiled the new Away kit made by umbro for the 08/09 season.

 

Rangers will wear their new away kit at The Westfield Stadium when they take on Falkirk. These are the first pictures of the 2nd strip and it is bound to be a hit with fans.

 

The white shirt with red and blue bands is reminsicent of the Umbro kit Rangers wore in the mid-1980s. Fans will be able to get their hands on the new gear next month.

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Up for auction on Ebay : VINTAGE NEWCASTLE UNITED FOOTBALL SHIRT COLLECTION

NEWCASTLE UNITED HOME SHIRT 1983-87 VINTAGE UMBRO ORIGINAL SIZE 34"/36"

This auction is for an ORIGINAL Umbro Newcastle United shirt from 1983-87 - the classic black v-neck worn by Keegan, Beardsley etc. Much sought after and very rare. This is the original Umbro shirt, not to be confused with more recent club shop rip-offs! It is in fantastic condition considering it is more than 20 years old! The NUFC and Umbro badges are great, no peeling or discolouration at all. There are no visible "clicks". A great shirt!

NEWCASTLE UNITED HOME SHIRT 1987-90 VINTAGE UMBRO ORIGINAL SIZE 34"/36"

This auction is for an ORIGINAL Umbro Newcastle United shirt from 1987-90 - the white neck one worn by Gazza, Mirandinha etc. Much sought after and very rare. This is the original Umbro shirt, not to be confused with more recent club shop rip-offs! It is in fantastic condition even though it is 20 years old! Stripes are bright white with no discolouration, and the NUFC and Umbro badges are great with no peeling or discolouration at all. A great shirt!

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Newcastle United unveiled the new “silver” 3rd football shirt made by Adidas for the 2008-09 season.

Fans will get their first glimpse of the club's brand new silver third kit when the Magpies take on Spanish cup winners Valencia at St.James' Park on Saturday (kick-off 3pm).

The kit, similar in colour to the outfit worn by the likes of Kevin Keegan, Peter Beardsley and Paul Gascoigne during the 1980s, goes on sale on August 21.

Available soon in the FSC shop

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Sheffield United announced a groundbreaking sponsorship deal which will mean they will be backed by a country next season. The Championship club will be sponsored by the Mediterranean island of Malta.

The lucrative deal will see: - The Blades wearing the visitMalta.com logo on their playing strip.

-Significant Malta tourism branding at the club's Bramall Lane stadium.

-United managing an academy for emerging young players capable of playing for the national team of the island.

-United overseeing the development of a community programme for the island's youngsters.

The sponsorship deal was overseen by United's newly appointed Executive Director Mike Farnan, who was brought in by the Blades earlier this year to mastermind new commercial opportunities. Mike worked closely with consultant Carly Barnes who was instrumental in securing the deal.

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Queen's Park unveiled the new 08/09 Home kit made by Joma in their club shop.

Queen's Park, also known as "The Hoops" and "The Spiders", were founded on 9 July 1867, and are the oldest in Scottish Football. Queen's Park had soon developed its own code of rules for football.

The club has historically resisted professionalism in the game; former professional players from other clubs were not allowed to play for Queen's Park and in 1890 the club refused to join the newly-formed Scottish League.

The club also feared the League would dominate the game and cause the demise of smaller clubs. Six of the founder members of the League soon went out of existence. Queen's Park were however being left behind by the League, so in 1900 they took up the opportunity to enter.

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Galatasaray signed a 5-year sponsorship deal worth $40 million with Türk Telekom, a Turkish telecommunications company.

The deal, signed Tuesday, will go through at the start of the 09-10 season and will include the naming rights to the Turkcell Super League champion's new stadium in Istanbul's Seyrantepe district.

The deal also includes a shirt sponsorship, so the Türk Telekom logo will replace the current one, Avea, in Galatasaray jerseys next year, when the club's deal with the Turkish mobile phone operator is done.

Galatasaray was to name the stadium Aslantepe, meaning “Lion Hill”, in reference to the emblem of the Turkish team. Now it will be known as the Türk Telekom Stadium.

The stadium is currently in the process of being built, with works reported to be completed in early 2010.  

Recently, German clubs Bayern Munich, Schalke 04, and Arsenal, have also had new stadiums sponsored. Arsenal is reported to have made a deal with Emirates worth $200 million for 15 years, and Bayern is to receive approximately $9 million a year from the Allianz Group.

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