Dec. 8 2006, Online gambling companies were delivered another hammer blow today as it emerged they could be stopped from advertising on football shirts.
The Gambling Commission is concerned such ads might encourage children to bet, especially when they appear on youngsters' replica kits. Big club shirt sponsorships by gaming companies currently include Tottenham Hotspur, Aston Villa, Blackburn Rovers and Middlesbrough.
Internet betting businesses are already reeling from the ban on their activities in the US, which has forced a number to sell the bulk of their operations and has crippled their business models.
Fears are now rising that they could become a pariah of sports advertising like the tobacco companies, facing bans across the world. That would make it increasingly difficult for them to market themselves in Europe and Asia, where they have now been forced to focus their activities.