Emirates has signed a three-year shirt sponsorship deal with Benfica. Emirates will have its “Fly Emirates” logo on Benfica’s football shirts until the end of the 2017-18 season.

“This announcement is not just about sport, it is also an Emirates investment in Portugal,” said Tim Clark, the airline’s president.

AZ have signed a multi-year technical sponsorship deal with Under Armour.

Beginning this July, Under Armour will provide AZ with match-day kit, training wear and head to toe sideline product for the Club’s First and Academy teams, together with authentic and replica product for the Club’s supporters.

Blackburn Rovers announced a multi-year shirt sponsorship agreement with online gaming company Dafabet.

Dafabet become the club’s Official International Betting and Gaming Partner, and will carry the Dafabet logo on the front of Rovers’ home and away shirts from the beginning of next season.

The Italian sportswear manufacturer Kappa announced a 5 year Kit deal with Napoli starting from 2015-16 season.

The financial terms of the deal have not been disclosed, but reports suggest it could be worth around €40 million. Kappa was previously a technical sponsor of Napoli for the 2004/5 and 2005/6 seasons and will replace fellow Italian sportswear brand Macron, which has supplied the club’s kit since 2009.

West Ham United has formally announced a new five year technical partnership with Umbro, starting from the 2015/16 season.

The Hammers are the latest top-flight signing for Umbro joining the likes of Everton, PSV Eindhoven, Grêmio, FC Tokyo and Vasco da Gama.

Umbro will produce all West Ham’s playing and training product, from the first team to youth teams, as well as leisurewear for players and fans. 

Bayern Munchen have extended their kit deal with Adidas until 2030 for a reported €900m (£645m). 

Adidas' current deal with Pep Guardiola's outfit had another five years left but the German kit manufacturer moved to extend the deal a further 10 years with the Bavarians.

Nike and the Nigeria Football Federation (NFF) announced a new partnership in which Nike is designing and developing football kits for the men’s and women’s Nigeria national football teams from April 1, 2015, until at least 2018.

Nike is designing performance and training apparel, and equipment, including team kits and footballs, for Nigerian national football team players at every level of the game. There will be an exclusive-edition team kit for all NFF teams until the 2016-17 kit launches in mid-2016. In addition, Nike will design an assortment of products for Nigerians to show their support for the national team, to be available from mid-2016.

Barnsley Football Club announced a new four-year Technical Kit partnership with Puma and Genesis Sports. The contract commences at the start of the 2015/16 season and will see Puma supply the club with their Technical and Replica Kit and Training wear.

Barnsley FC Chief Executive Ben Mansford said: “We are thrilled and delighted to have entered into a partnership with such a leading brand as Puma.

After 30 years, Philips is to end its shirt sponsoring deal with PSV Eindhoven. The current sponsorship deal ends mid 2016 and will not be renewed. Philips says the move fits in with the changing face of the company. Philips is focusing more on medical equipment than consumer electronics. 

Philips says it wants to remain involved with the club but no concrete agreement has yet been reached.The club was founded in 1913 as a sports club for Philips’ employees – Philips Sport Vereniging Eindhoven – and took the Eredivisie league title for the first time since 2008 on Saturday.

Liverpool FC and Standard Chartered Bank announced a three-year extension to their main sponsor agreement, taking the bank's partnership with the club through to the end of the 2018-19 season.

The bank originally signed up as the club's main sponsor in July 2010, and the Standard Chartered logo has now appeared on the front of the Reds' shirts for the last five seasons.

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