Leicester City Football Club announced a new multi-year partnership with global sportswear giant adidas.

The agreement will see adidas – one of the world’s most famous sporting brands – become the Foxes’ Official Technical Kit Partner from 1 June, 2018.

Proudly endorsed by some of the biggest names in world sport, adidas’s iconic three stripes will adorn City strips from the 2018/19 season. The Foxes’ new adidas home kit will be available to pre-order from shop.lcfc.com from Friday 1 June, before going on sale from a new-look City Fanstore from Sunday 1 July.

Leicester City Chief Executive Susan Whelan said: “Our partnership with adidas represents a great opportunity for us to increase the reach of Leicester City Football Club, both domestically and internationally, alongside one of the most reputable and recognisable brands in the world. It’s not only an exciting development for the Club; but also for our players, who will feel the benefit of adidas’s commitment to high-performance; and for our supporters, who proudly wear our colours whether following the team up and down the country or from all four corners of the globe.

“As we prepare to begin our journey with a new supplier, it’s appropriate for us to extend our thanks to PUMA, with whom we created history during the last five seasons – achieving the impossible on the pitch and producing the best-selling replica shirts in Leicester City history. We wish them well in their future ventures.”

Ashley Swain, Director of Clubs at adidas UK said: “We are delighted to add Leicester City Football Club to our roster of top tier partnerships across the world. Building on the incredible success and growth of the last few seasons we are excited to be working with such an ambitious club as they look to the future on and off the pitch.”

 

Comments (0)

There are no comments posted here yet

Leave your comments

Posting comment as a guest. Sign up or login to your account.
Attachments (0 / 3)
Share Your Location
Type the text presented in the image below

LATEST FOOTBALL KITS

Walsall 2018-19 Errea Third Kit

Walsall 2018-19 Errea Third Kit

Walsall revealed the Saddlers' new third kit for the 18/19 campaign. The grey and electric green strip is manufactured by Errea and sponsored by…
Northampton Town 2018-19 Nike Away Kit

Northampton Town 2018-19 Nike Away Kit

The new Northampton Town 18/19 away kit by Nike has been revealed. The new away shirt is made with Nike Dry fabric, designed to help you stay dry and…
Macclesfield Town 2018-19 Macron Away Kit

Macclesfield Town 2018-19 Macron Away Kit

Macclesfield Town revealed their new Macron away kit for the 18/19 season which is a black and grey design. Zaki Artistic Management's logo appears…
Macclesfield Town 2018-19 Macron Home Kit

Macclesfield Town 2018-19 Macron Home Kit

Macclesfield Town revealed their new Macron home kit for the 18/19 season. The home kit is a stylish two-toned blue shirt, together with traditional…
Watford 2018-19 Adidas Away Kit

Watford 2018-19 Adidas Away Kit

Watford's new Adidas away kit for the 18/19 season has been revealed. Adidas is dedicated to creating products in ways that minimise their…
Lincoln City 2018-19 Errea Away Kit

Lincoln City 2018-19 Errea Away Kit

Lincoln City have revealed the brand new away shirt for the 18/19 season, sponsored by APSS. The anthracite grey Errea shirt will be worn by the…
Rovers 2018-19 Macron Home and Away Kits

Bristol Rovers 2018-19 Macron Home and Away Kits

The new Bristol Rovers 18/19 kits have been launched for the upcoming season, with a modern twist on the club's traditional blue and white quarters…
Boca Juniors 18/19 Nike Away Kit

Boca Juniors 18/19 Nike Away Kit

This is the new Boca Juniors 18/19 away football shirt by Nike. Inspired by a seismometer, the away jersey features a navy stripe with Richter…
Boca Juniors 18/19 Nike Home Kit

Boca Juniors 18/19 Nike Home Kit

This is the new Boca Juniors 18/19 home football shirt by Nike. Classic blue and gold colours appear on the home kit, continuing the memorable design…
Club America 2018-19 Nike Home Kit

Club America 2018-19 Nike Home Kit

This is the new Club América 18/19 home football shirt by Nike. The new home kit will be used during the 2018–19 Liga MX season, which is the 72nd…
Club America 2018-19 Nike Away Kit

Club America 2018-19 Nike Away Kit

This is the new Club América 18/19 away football shirt by Nike. The new away kit will be used during the 2018–19 Liga MX season, which is the 72nd…
Bayern Munich 2018-19 Adidas Away Kit

Bayern Munich 2018-19 Adidas Away Kit

The new Bayern Munich home kit for the 18/19 campaign has been revealed. The embroidered FCB crest and the adidas label adorn the front of this ash…
Borussia Dortmund 2018-19 Puma Tournament Kit

Borussia Dortmund 2018-19 Puma Tournament Kit

The new Borussia Dortmund 18/19 Tournament jersey by Puma has been revealed. The BVB Tournament Shirt will be used during the Champions League and…
Hull City 2018-19 Umbro Away Kit

Hull City 2018-19 Umbro Away Kit

Hull City revealed the new away kit by Umbro for the 18/19 season. The dark and moody kit, which features amber on the neckline and cuffs synonymous…
Celtic 2018-19 New Balance Third Kit

Celtic 2018-19 New Balance Third Kit

Celtic’s new 18/19 New Balance away kit has been revealed. Engineered using innovative NB DRY technology, the 3rd Kit SS Jersey wicks moisture away…
Bolton Wanderers 2018-19 Macron Away Kit

Bolton Wanderers 2018-19 Macron Away Kit

Macron and Bolton Wanderers revealed the away kit that the team will wear over the course of the 18/19 season. The kit is fully black with a…
Chelsea 2018-19 Nike Away Kit

Chelsea 2018-19 Nike Away Kit

Nike and Chelsea launched the new away kit for the 18/19 season. The kit brings a return to a yellow colour scheme, made famous through regular…
Napoli 2018-19 Kappa Home Kit

Napoli 2018-19 Kappa Home Kit

In collaboration with SSC Napoli, Kappa’s research and development centre has designed a technical fabric with aggressive and striking imagery…
Norwich City 2018-19 Errea Away Kit

Norwich City 2018-19 Errea Away Kit

Norwich City FC revealed the brand-new Errea 18/19 away kit. The white shirt features modern stripes in the club colours, a nod towards the club's…
Wigan Athletic 2018-19 Puma Away Kit

Wigan Athletic 2018-19 Puma Away Kit

Similarly to their 18/19 home kit, Wigan Athletic's going retro with the 2018/19 Puma Away Kit. A play on the away kit of the 1995-98 era when Dave…