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Pop quiz. What links the following companies: Packard Bell, Eidos, One2One, Walkers crisps, Elonex and BT Cellnet?

The answer, as any self-respecting football geek of a certain vintage will know, is that they all decorated the shirts of a mid-ranking Premier League club during the 1990s. (And bonus points to those who identified Leeds United, Man City, Everton, Leicester, Wimbledon and Middlesbrough as the logo-bearers.)

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Los Angeles FC, slated to join MLS for the 2018 season, revealed their official crest and club colors in a press conference at Union Station in Los Angeles.

The crest was developed and designed by Spark International co-founder Thai Nguyen and the creative team of Tue Nguyen and Matthew Wolff.

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Manchester City revealed their new badge to fans prior to the match against Sunderland AFC.

The badge, which has been described as a ‘modern original’, follows a 30-day consultation period and a series of lectures on the badges’ history by Manchester Football Expert Gary James, during which thousands of Cityzens fed back to the club as to whether, and if so how, they wanted the badge to evolve.

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The SPFL has today announced that all 42 member clubs can use a new area of their team kits for sponsorship purposes from the beginning of 2016/17.

The new regulations will allow a new, additional area for sponsorship on the backs of players’ jerseys, immediately below the numbers, of 100 square centimetres. This means that all SPFL clubs will be able to ‘sell’ three spaces on their kits, taking effect from next season - the traditional front and centre of the team kit, as well as above the squad or team numbers on the back and now below the numbers on the reverse as well.

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QPR supporters can now have their say on the club's next club crest.

Following feedback from an initial survey and various meetings with the Supporters Consultation Committee, they've narrowed down the vote to four options based on these findings.

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D.C. United have unveiled a new logo for the second time in club history, replacing the redesigned crest that was unveiled after the 1997 season.

United conducted thorough market research two years ago on the current state of the brand. The research pointed to the need for modernization to reflect the growth of the sport and the league in the United States.

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AC Milan have caught a thief who was stealing kit from their training centre red handed, only to discover it was their kitman. Hundreds of shirts, shorts and socks were reported to have gone missing from the Milanello warehouse over recent months, prompting the Varese police to install a hidden camera to discover the perpetrator.

Mustapha Medhoun, none other than the brother-in-law of Milan's general manager Adriano Galliani's third wife, and also the club's kitman, was caught on camera smuggling items away.

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Pay-day lending is one of many contemporary brand categories that are regulated by government to help protect individuals and, in particular, children.

This article will look why children should be protected from advertising from categories of sponsors such as e-cigarettes, fast-food and pay-day lenders, and how to deal with some of the issues that arise when negotiating a sponsorship contract featuring brands from these sectors.

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New ways of reducing water pollution could transform the textile industry, but come with limitations and a price tag that puts in doubt the wider support of fashion brands.

Major brands including Nike and Adidas have been integrating waterless dye technologies into their product lines, but costs and limitations have experts in the textile industry worried that the support will not last.

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German sportswear firm Adidas is teaming up with Parley, a group trying to clean up the world's oceans with a plan to develop materials made from marine plastic waste that can be used in its products. As the result of its partnership with the Parley for the Oceans initiative, Adidas also said on Monday it would phase out the use of plastic bags at its 2,900 stores.

Parley, a group of artists, designers, musicians and scientists, says much of the plastic waste ends up in mid-ocean whirlpools, entangling whales, birds and turtles and damaging the internal organs of the fish that ingest it.

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LATEST 17/18 KITS

FC Seoul 2018 Le Coq Sportif Home Kit

FC Seoul 2018 Le Coq Sportif Home Kit

These are the new FC Seoul 2018 home kit and goalkeeper kit by Le Coq Sportif The new home kit will be used during the 2018 K League 1, which will be…
Brondby IF 2018 Hummel Third Kit

Brondby IF 2018 Hummel Third Kit

This is the new Brondby IF 2018 third football kit by Hummel. The shirt is cyan blue with the crest, logos and diagonal stripes in neon. It was…
Racing Club 2018 Kappa Home Shirt

Racing Club 2018 Kappa Home Shirt

This is the new Racing Club de Avellaneda 2018 home football shirt by Kappa. The new home kit will be used during several tournaments in 2018.
Houston Dynamo 2018 Adidas Away Kit

Houston Dynamo 2018 Adidas Away Kit

Retro and modern at the same time, the Houston Dynamo 2018 away jersey by Adidas features a black base that shifts away from the traditional orange…
Ulsan Hyundai 2018 Hummel Away Kit

Ulsan Hyundai 2018 Hummel Away Kit

This is the new Ulsan Hyundai FC 2018 away kit by Hummel. The new away kit will be used during the 2018 K League 1, which will be the 36th season of…
Ulsan Hyundai 2018 Hummel Home Kit

Ulsan Hyundai 2018 Hummel Home Kit

This is the new Ulsan Hyundai FC 2018 home kit by Hummel. The new home kit will be used during the 2018 K League 1, which will be the 36th season of…
Dundalk FC 2018 CX+ Sport Away Kit

Dundalk FC 2018 CX+ Sport Away Kit

Dundalk FC has unveiled its new away kit for the 2018 SSE Airtricity League season. The new black and grey strip, adorned by the logo of the Club’s…
Daegu FC 2018 The Hump Football Kits

Daegu FC 2018 The Hump Football Kits

These are the new Daegu FC 2018 home (blue), away (navy) and third (white) kit designs by The Hump. The new kits will be used during the 2018 K…
Incheon United 2018 Hummel Away Kit

Incheon United 2018 Hummel Away Kit

This is the new Incheon United 2018 away kit by Hummel. The new away kit will be used during the 2018 K League 1, which will be the 36th season of…
Incheon United 2018 Hummel Home Kit

Incheon United 2018 Hummel Home Kit

This is the new Incheon United 2018 home kit by Hummel. The new home kit will be used during the 2018 K League 1, which will be the 36th season of…
Jeonnam Dragons 2018 Joma Home and Away Kits

Jeonnam Dragons 2018 Joma Home and Away Kits

These are the new Jeonnam Dragons 2018 home and away kits by Joma. The new kits will be used during the 2018 K League 1, which will be the 36th…
Asan Mugunghwa 2018 Mizuno Home and Away Kits

Asan Mugunghwa 2018 Mizuno Home and Away Kits

These are the new Asan Mugunghwa FC 2018 home and away kits by Mizuno. The new kits will be used during the 2018 K League 2, which will be the sixth…
Toronto FC 2018 Adidas Away Kit

Toronto FC 2018 Adidas Away Kit

The new Toronto FC away kit by Adidas is out, complete with a star above the crest honouring last year's MLS Cup triumph. The Reds are going with a…
Limerick 2018 Umbro Home Kit

Limerick 2018 Umbro Home Kit

This is the new Limerick FC home football shirt by Umbro. Limerick will be wearing the new home kit during the 2018 League of Ireland Premier…
Waterford 2018 Umbro Home Kit

Waterford 2018 Umbro Home Kit

Waterford revealed the new home shirt by Umbro for the 2018 season. Waterford FC will be wearing the new home kit in the 2018 League of Ireland…
Atlanta United 2018 Adidas Away Kit

Atlanta United 2018 Adidas Away Kit

Atlanta United have unveiled their new away kit for the 2018 season by Adidas, and its crest and other logos offer a peachy new splash of colour.…
River Plate 2018 Adidas Third Kit

River Plate 2018 Adidas Third Kit

River Plate and adidas Argentina revealed the club's new third shirt. This shirt is inspired by all the colours of the Estadio Monumental, packed…
Guangzhou R&F 2018/19 Nike Home Kit

Guangzhou R&F 2018/19 Nike Home Kit

This is the new Guangzhou R&F F.C. 2018/19 home football shirt by Nike. The new home kit will be used during the 2018 Ping An Chinese Football…
Jiangsu Suning 2018/19 Nike Home Kit

Jiangsu Suning 2018/19 Nike Home Kit

This is the new Jiangsu Suning F.C. 2018/19 home football shirt by Nike. The new home kit will be used during the 2018 Ping An Chinese Football…
Hebei China Fortune 2018/19 Nike Home Kit

Hebei China Fortune 2018/19 Nike Home Kit

This is the new Hebei China Fortune F.C. 2018/19 home football shirt by Nike. The new home kit will be used during the 2018 Ping An Chinese Football…