This is the new Atletico de Madrid home kit by Nike.
The bear, symbol of Madrid, plays a main role in this year's home kit. Diagonal lines imitate the animal's paws on the club's typical red and white stripes.
The V-neck of the shirt is partially outlined with blue and the Spanish national flag is on the inside.
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The club crest has also been updated, and is embroidered on the chest. Flexible side tape allows unrestricted movement and the inner neckline is taped for a distraction-free, comfortable feel.