Columbus Crew SC revealed their new 2017 primary jersey today, complete with a new kit sponsor -- Acura.
Known for the trademark Black & Gold colors of the club, Crew SC returns to a primary gold kit in 2017 which honors the club’s heritage and identity.
Black & Gold checkers derived from the club’s lineage and modern-day badge form the sides of the kit, an element of the brand that became synonymous with supporter culture. Chosen as the first team in Major League Soccer at the inception of the League, a one-of-a-kind jock tag designating “Charter Member #01” rests on the front of the jersey as a reminder of the club’s storied history and status as the first official MLS club charter awarded.
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As Ohio’s Major League Soccer club, the state’s flag is proudly affixed to the back just above the player names, proudly recognizing that the State of Ohio has been behind the club for more than two decades. Inside of the collar, a nod to lyrics from a popular supporter chant “Glory to Columbus” is emblazoned on the neck tape, visible to players and supporters alike just before donning the jersey. The new gold primary jersey will remain in the Crew SC kit portfolio for a two-year period.
