Louisville City FC unveiled their new 2021 Home and Away shirts by adidas.
The boys in purple will remain so at home, while the away tops bring back a fan favorite, the hoops design. Both looks are rooted in winning club culture, inspired by those worn as LouCity won back-to-back USL Championship titles in 2017 and 2018.
"During our rebranding process, we heard the fans loud and clear: LouCity is synonymous with purple,” said club president Brad Estes. “This first iteration of kits to dawn the new badge presents a clean and classic version of the home shirt, and we’ve brought back the hoops in a way that celebrates our signature color. The shorts and socks have been designed so that any color combination can be worn together.
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LouCity’s 2021 kits will again carry primary sponsorship from Louisville-based GE Appliances, also the front jersey partner for the NWSL expansion side Racing Louisville FC and the local pro clubs’ youth academies. An iconic brand that’s in half of American homes, GE Appliances will donate to a fund toward academy scholarships for each kit purchased in 2021.