Oldham Athletic revealed the official new club crest and the 2021/22 home shirt.
With the club concluding its 125th anniversary the new crest is a modern take on an old classic to acknowledge it’s proud history.
The new club crest is created from the simplicity of the badge in the 1960 & 70s. The owl, which is placed in the town in different formats, perched over the ball is iconic and has been with the club ever since it rose through the divisions during that time. Whilst the typeface and wording of Oldham Athletic AFC is based on the signage that is still present on the front of the Main Stand which was initially erected during the same era.
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With the new club crest comes a new-look kit. Hummel once again has created a bespoke design that supporters had the chance to vote on in terms of the key feature.
It incorporates the colours of blue, white and red trim including a subtle texture in between the two shades of stripes.
Hummel’s iconic chevrons once again adorn the shoulders, with the white and red trim finishing off the shirt. It is complemented with white shorts and blue socks again.
There’s an additional feature by the kit manufacturer on the back of the neck of each shirt, the pattern based on the arches off the Lion’s Den in Alexandra Park. Combining both creates a modern feel to a retro kit, aligning itself with the vision of the new club crest.
The shirt uses hummel’s ECO8 technology ensuring each shirt is manufactured from high-performing polyester produced from up to eight recycled plastic bottles.