Nike and Manchester United's prodigious forward, Marcus Rashford, have unveiled a new footwear and apparel collection aptly named ‘Better Believe It’. The collaboration is a homage to the mantra of self-belief that fueled Rashford's meteoric rise from Manchester's youth leagues to international acclaim.
At the heart of the collection is the innovative Nike Air Zoom Mercurial Superfly IX "Marcus Rashford", boasting a tonal neon gradient akin to Rashford's personal selection from his career footwear. This silhouette is adorned with dynamic sound wave graphics, symbolising Rashford's commitment to uplifting those around him. The phrase “When you believe in yourself, incredible things can happen” is emblazoned around the heel, encapsulating the ethos of the entire line.
For everyday wear, the Nike Air Max Pulse steals the spotlight with its light-blue gradient upper and a mix of matte leather and technical knits. Design elements from the Mercurial are woven into the shoe, bringing Rashford's athletic essence into daily fashion. His personalised 'MR' logo embellishes the tongue, and the sock liner echoes the collection's inspirational message.
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Complementing the footwear, the collection extends to include a woven tracksuit jacket, matching pants, an array of graphic tees, and a special edition football, all designed to inspire and empower athletes and fans alike with the spirit of conviction and the audacity to dream big.
