This is the new Bologna Football Club 1909 Home shirt by Macron.
The 2024-25-season primary release for the Rossoblù features, unsurprisingly, red and (navy/deep) blue stripes and this is overlaid with partner/sponsor detailing in white and a full-colour crest, with sparing use of yellow as trim.
Made from the Italian’s sustainability-focused “Eco Fabric” and incorporating their “Eco Exalock” jacquard/knit, the shirt has the legend “WE ARE ONE” (stylised as “WEAREONE”) on the upper back, and the kit, which also features detailing referring to the 100th anniversary of Italian Serie A side’s first “Scudetto” championship win in 1924-25, is completed with white shorts and blue socks.
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View the: Bologna 24/25 Away Kit