German Football Association Announce Nike Kit Deal

German Football Association Announce Nike Kit Deal

The German Football Association (DFB) has declared that from 2027, Nike will take over as their official kit supplier, concluding a longstanding relationship with adidas.

Announced on Thursday, Nike will outfit all German national teams until 2034, after presenting the most competitive financial bid. DFB President Bernd Neuendorf highlighted that this new partnership with Nike would support the DFB's key objectives, particularly in terms of advancing football across Germany, for the forthcoming decade.

Germany's national teams have donned adidas apparel during their victorious World Cup campaigns from 1954 through to 2014. The last agreement extension with Adidas was in 2019, extending their partnership until the end of 2022.

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Neuendorf expressed gratitude towards Adidas for their significant contribution to German football over more than seventy years, stating a commitment to fully support the partnership until it concludes in December 2026.

 

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  • This commment is unpublished.
    YYZ · 8 months ago
    Disaster for Deutschland.  ☹
  • This commment is unpublished.
    Ch1ppy · 8 months ago
    Madness I’m in my 40s and never known Germany without adidas
  • This commment is unpublished.
    Dec · 8 months ago
    Madness
  • This commment is unpublished.
    PD · 8 months ago
    Wow, welcome to crap national kits Germany. 
  • This commment is unpublished.
    Bill Borkle · 8 months ago
    Ah wünderbar! Another national team whose kit Nike will ruin. They’ve done little for England, Netherlands or Brazil that have been decent. Sad day as the DFB chase the money.