Leeds United Football Club has secured a multi-year partnership with Red Bull, starting next season.
From the 2024/2025 season, Red Bull will be the club’s front of shirt partner, with their branding on both the men’s and women’s first team kits. Red Bull will also be the Exclusive Energy Drink Partner, with their branding displayed at Elland Road and during official media appearances.
This deal boosts commercial revenue and brings additional capital investment through a minority ownership stake. This will enhance the club’s competitive edge both on and off the pitch as they aim for promotion. The name and logo of Leeds United Football Club will remain unchanged.
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“I am thrilled that Red Bull is joining us to build a bright future for Leeds United and shares our deep respect for this truly special club,” said Paraag Marathe, Chairman of Leeds United. “As Chairman, our consortium of investment partners will be invaluable to me as we approach this important moment for the club, now and into the future. Red Bull’s addition is a historic milestone that will further empower the club to reach its full competitive potential.”