MK Dons Announce Castore Kit Deal

Milton Keynes Dons announced Castore as the Club’s new official Technical and Retail Partner as well as the official Kit Supplier.

The partnership begins from the 2022/23 season following the conclusion of the Club’s seven-year association with Errea.

MK Dons Chairman Pete Winkelman said: “We are grateful to Errea for all their help and support over the past seven years but we felt now was the right time to move in a different direction when it comes to our retailing and kit manufacture.

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“Castore are an exciting young company who are establishing themselves as one of the top sportswear providers in the country and that is why this partnership makes real sense and is why we are so enthused and energised by this opportunity to work with them.”

As official kit and retail partner, Castore will supply the first-team squad with all their match and trainingwear. What’s more, they will also take control of the Club’s retail operation, including a brand-new store at Stadium MK as well as a fresh online platform.

The Stadium MK store is set to open in August, due to licencing restrictions owing to the UEFA Women’s EUROS, while the online shop will be launched in time for supporters to get their hands on the new kit prior to the start of the 2022/23 season.

Performance Director Simon Crampton commented: “We wanted a kit that would utilise the latest scientific and technological know-how, as well as one that would help optimise our athletic performance on the pitch - Castore absolutely met our brief across all areas.

“Castore have a philosophy of ‘Better Never Stops’ and that completely resonates with our journey at Milton Keynes Dons and we are all very excited about this partnership and are looking forward to the 2022/23 season, and beyond, wearing a Castore kit.”

Castore was founded by Tom and Phil Beahon in 2015 and has built up a high-quality reputation working with the likes of Rangers, Newcastle United and Wolverhampton Wanderers, as well as supplying apparel for the McLaren Formula One team, England Cricket, and Sir Andy Murray.

Tom Beahon, Co-founder of Castore, said: “We’re incredibly excited to announce Castore’s latest partnership with MK Dons and to be expanding further in to the world of English football.

“MK Dons have a spirit from the players to the backroom staff and fans that embodies the ‘Better Never Stops’ philosophy that is in the DNA of everything we do at Castore.”

Next season, MK Dons players will wear a Castore pro shirt, crafted from ultra-lightweight performance fabric that’s been engineered to offer superior breathability and moisture-wicking, with enhanced ventilation. The high-stretch properties also allow for complete ease of movement and comfort of fit during play.

MK Dons are set to unveil their kits for the 2022/23 season within the coming weeks. Stay tuned to mkdons.com and across the Club’s social media channels for further updates.

 

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  • This commment is unpublished.
    Alex · 2 years ago
    I hate these marketing/PR statements, they’re so full of buzz words.